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TECHNICAL SEO
TECHNICAL SEO
TECHNICAL SEO
TECHNICAL SEO
TECHNICAL SEO
TECHNICAL SEO
TECHNICAL SEO
TECHNICAL SEO
TECHNICAL SEO  
TECHNICAL SEO  
TECHNICAL SEO  
TECHNICAL SEO  
TECHNICAL SEO  
TECHNICAL SEO  
TECHNICAL SEO  
TECHNICAL SEO  

Speed Optimization

Speed optimization focuses on improving a website’s loading times. This area examines factors such as image sizes, use of caching, minification of CSS, JavaScript, and HTML, and the implementation of Content Delivery Networks (CDNs).

A fast-loading site not only enhances user experience but is also a relevant factor for search engines when determining a site’s ranking. Optimizing speed can lead to higher user retention, improved conversion rates, and ultimately better positioning in search results.

Technical SEO Audit

We conduct an in-depth evaluation focused on the technical aspects of your website to identify issues that may be negatively affecting its performance in search engines.

This audit covers a wide range of elements, including site structure, mobile optimization, loading speed, security, indexability, and the proper implementation of HTML tags and meta tags. The goal is to detect and resolve any technical obstacles that prevent the website from reaching its maximum visibility and ranking potential. By addressing these technical issues, we improve not only the user experience but also the website’s ability to be crawled and positively assessed by search engines.

Indexability & Crawling

We focus on how search engines crawl and index a website’s pages. This analysis ensures that all important pages are accessible to search engines and that there are no barriers—such as misconfigured robots.txt files or noindex directives—that prevent indexing. Additionally, we evaluate crawling efficiency to identify issues like broken links or incorrect redirects that could consume the crawl budget allocated by search engines.

URL Structure & links

A well-structured URL and a coherent internal linking system are key for intuitive navigation and efficient indexing by search engines. This part of the audit evaluates how URLs are organized and whether they follow SEO best practices, such as brevity, relevance, and inclusion of keywords.

We analyze the quality and logic of the internal linking network, ensuring it properly distributes “link juice” or page authority and guides both users and search engines through the site’s relevant content. Fixing issues in URL structure and the internal linking system can significantly improve site usability, crawlability, and search ranking.

HTML Tags & Meta Tags

HTML Tags and Meta Tags are critical components reviewed during a technical SEO audit, as they play a fundamental role in how search engines understand and interpret a website’s content.

We optimize title tags, meta descriptions, header tags (H1, H2, etc.), and other HTML elements that can influence SEO. We ensure that title tags and meta descriptions are unique and contain relevant keywords to improve the click-through rate (CTR) from search results. Additionally, we verify that header tags structure the content logically, enhancing readability for both users and search engines.

Errors Analysis

Error Analysis is a crucial component of a technical SEO audit, aimed at identifying and resolving issues that may be harming user experience and the website’s effectiveness in search engines.

We focus on detecting errors such as 404 pages (not found), incorrect redirects, server errors (500), duplicate content issues, and broken links, among others. These errors not only negatively affect user navigation but can also prevent search engines from properly crawling and indexing the site, impacting its visibility and ranking. By conducting a thorough error analysis and correcting these issues, we ensure the website provides an optimal experience for users and is positively evaluated by search engines, thereby contributing to better search rankings.

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We design strategies to position your online store, enhancing its visibility and boosting sales.

To boost the positioning of your online store, we focus on designing personalized strategies that not only enhance its visibility in search engines but also drive a significant increase in sales. We understand that every business is unique, so we start with a thorough analysis to identify specific opportunities for improvement and the particular needs of your store.

We optimize your site to ensure it is quickly indexable and preferred by search engines. We work on improving the structure of your site, from optimizing load speed to ensuring intuitive and efficient navigation, thereby enhancing the user experience.

We focus on the relevance and quality of your content, making sure that each product and description not only attracts your target audience but is also optimized with the right keywords to capture user search intent.

We implement continuous analysis to monitor performance and adapt strategies as needed, ensuring that your online store not only achieves higher rankings in search results but also converts visitors into customers.

Technical SEO Audit: Why Should You Do One?

Conducting a Technical SEO Audit is essential for any business. The main reason is to identify and fix technical issues that may be negatively affecting your site’s ranking, such as indexing errors, slow loading speeds, duplicate content, and broken links, among others. Additionally, a technical audit provides valuable insights on how to improve your site’s structure and content to make it more appealing to both search engines and users.

It is a critical first step in establishing a solid foundation for your SEO strategy, allowing you to make informed and targeted decisions that will boost your online visibility, attract higher-quality traffic, and increase sales. It is an investment in your business’s digital future, ensuring it remains competitive and relevant in an ever-evolving market.

How long does it take to perform an audit?

The duration of a Technical SEO Audit can vary depending on several factors, such as the size and complexity of the website, the depth of analysis required, and the specific objectives of the audit. For small to medium-sized sites, a complete audit could take between 2 to 4 weeks. In contrast, for larger and more complex websites, the audit could extend to 6 weeks or more.

It is important to note that the time invested in the audit includes not only the analysis itself but also the compilation of a detailed report with findings and recommendations, as well as a potential consultation phase to discuss these results and plan corrective actions.

What do you receive at the end of the SEO audit?

At the end of an SEO audit, you will receive a report that serves as a guide to optimize your website. It details the findings, from strong areas to aspects needing improvement, and includes specific recommendations and corrective actions to address technical issues, improve indexability, and site speed, among others. It also identifies critical errors such as broken links and duplicate content, provides a competitor analysis, and suggests content and keyword strategies to attract your target audience.