Actualidad – Dos Setenta: Agencia de Marketing Online y Desarrollo Web y Consultoría Digital

Graphic Design

Logo, Isotype, Imagotype, and Isologo? We explain the differences.

Logo, isotype, imagotype, and isologo — these terms often cause confusion since they share some…

Luz Elena Guzmán23 de February de 2026

Positioning

10 Free Google Tools to Improve Your Business SEO

SEO has become essential for acquiring online clients for any business. That’s why we present…

Rocío Gianotti20 de February de 2026

palabras clave transaccionales

Positioning

Transactional keywords: what they are and how to use them

Transactional keywords are those search terms that already have the intent to purchase or convert.…

Alejandro Manzano Corbalán29 de January de 2026

Artificial Intelligence Digital Transformation

12 ChatGPT prompts that are already transforming marketing

Modern marketing and artificial intelligence are now inseparable. If you still see ChatGPT as just…

Álvaro Peña16 de October de 2025

Graphic Design

Vectorise your logo in Illustrator without losing strokes (in 5 minutes)

Let's be honest: how many times have you received a client request with a logo…

Alexandra Arghiriade13 de October de 2025

lead magnet

Digital Transformation

Lead Magnets that Convert: 5 Formats and Real Examples

If your lead magnet is a 50-page PDF that nobody downloads, or worse, that people…

Álvaro Peña9 de October de 2025

cuando usar disallow

SEO

Robots.txt without damaging your SEO: when to use Disallow (and when not to)

El archivo robots.txt es uno de los elementos más críticos y, paradójicamente, más malentendidos del…

Guillermo Rodríguez3 de October de 2025