Positioning - Dos Setenta: Agencia de Marketing Online y Desarrollo Web y Consultoría Digital

Positioning

Functions of a Copywriter

You’ve probably heard the word “copywriter”, it's a word that has become trendy in recent…

Alexandra Arghiriade4 de May de 2026

Positioning

10 Free Google Tools to Improve Your Business SEO

SEO has become essential for acquiring online clients for any business. That’s why we present…

Guillermo Rodríguez20 de February de 2026

palabras clave transaccionales

Positioning

Transactional keywords: what they are and how to use them

Transactional keywords are those search terms that already have the intent to purchase or convert.…

Guillermo Rodríguez29 de January de 2026

del SEO al GEO

Positioning SEO

From SEO to GEO: how to adapt to AI searches

For years, those of us working in SEO had a very clear mission: appear on…

Guillermo Rodríguez9 de June de 2025

SEO para redes sociales

Positioning

SEO for Social Media: Strategies to improve your visibility

Social media SEO is crucial for increasing visibility and engagement with your audience. Here we…

Guillermo Rodríguez28 de June de 2024

Hidden Gems

Positioning

Hidden Gems: Tips to make your content stand out on Google

In November 2023, Google launched the Hidden Gems update, which has created great opportunities in…

Guillermo Rodríguez19 de June de 2024

Optimizar

Positioning

How to optimize your website: Complete guide and essential tools

Appearing in the top positions of search engines like Google is crucial for establishing your…

Andrea Barrón5 de June de 2024

SERPs

Positioning

Exploring SERPs: What they are and how they work

SERPs, or Search Engine Results Pages, are the pages that search engines like Google, Bing,…

Guillermo Rodríguez17 de May de 2024

WPO

Positioning

What is WPO (Web Performance Optimization) and why is it so important for your website?

WPO stands for Web Performance Optimization and is one of the key pillars for positioning…

Guillermo Rodríguez16 de April de 2024

Positioning

Everything you need to know about CTR and its impact on SEO

Maybe you’ve heard of CTR or Click Through Rate in digital marketing. Have you ever…

Guillermo Rodríguez27 de March de 2024